Public Relations & Advertising
Public Relations & Advertising
Public Relations & Advertising
Welcome to Rowan University's Department of Public Relations & Advertising!
With over half a century of excellence in Public Relations and Advertising education, the Department of Public Relations and Advertising is home to home to almost 500 graduate and undergraduate majors, minors, and certificate students. Our students compete in national venues showcasing their skills, ambition, and accomplishments. Our graduate program was established in 1967, primarily to support School PR in the tri-state region. Both graduate and undergraduate programs were repeatedly Certified in Education for Public Relations (PRSA-CEPR): 2004, 2010, 2017.
Our team includes about 30 faculty and staff who are experienced educators and accomplished practitioners. All our instructors hold advanced degrees in their field, are actively producing research, creative, and scholarship works, and many are APR-certified.
Recent Alumni: Are you interested in participating in our 'Teacher for a Day' program? Let us know.
Curriculum & Courses
Join us if you are interested in combining a solid theoretical background and real-world experience in public relations and advertising practice.
- 2 majors, 1 minor, 1 graduate degree
- 6 pre-professional student clubs
- 400+ majors, minors, and graduate students in the program
- 240+ active internship sites
- 50+ years of program alumni
- 300+ years of combined full-time faculty experience
- 30+ courses (not sections!) taught each semester. Each major requires 39 credits of required and elective courses.
- Dedicated professional advisor
Course Highlights
- Introduction to Public Relations
- Introduction to Advertising
- PR/Adv. Law and Ethics
- Introduction to PR/Adv. Research
- Advertising Copywriting
- Integrated Marketing Communication
- Publication Layout & Design
Experiential Learning
Students engage directly with area professionals in a wide range of mentoring and professional-service programs. They benefit from Rowan's extensive and active network of public relations and advertising graduates serving in communication leadership positions for businesses, non-profits, government and educational organizations throughout the country.
Our students are also encouraged to pursue an internship outside the university, but they also have the opportunity to join a practicum course, working one-on-one with professors or real-world clients.
Get Involved!
On-campus involvement opportunities are a great way for students to get experience with specific jobs within the PR/Adv. industry. Some of these organizations include:
- Ad Club is establishing a reputation at the annual AAF National Student Competitions and is affiliated with the regional Philly Ad Club and the American Advertising Federation (AAF).
- Anthony J. Fulginitti PRSSA Chapter is one of the oldest and most prestigious in the country
- Our student-run agencies, PRaction and Ad Dynamics, develop and implement campaigns serving business and public-service clients.
Contact Us
Dr. Suzanne Fitzgerald
Department Chair
301 W High St., Glassboro, NJ 08028
Phone: (856) 256-4265 | Email: sparks@rowan.edu
Secretary: Ms. Nancy Dunn, 856-256-4312
Advising: Ms. Lori Brucker, 856-256-4459
College of Communication & Creative Arts
6 East High Street
Phone: (856) 256-4340 | Email: CCCA@rowan.edu
Our Mission
The Department of Public Relations and Advertising includes a diverse group of faculty and staff who teach, conduct research, and serve in various administrative roles as they prepare current students for the professional world of media, advertising, and public relations. We are committed to recruiting, retaining, and supporting students who will become scholars, professionals, and citizens who contribute to the world in its understanding and appreciation of humanity and its diversity. The Department of Public Relations and Advertising is committed to convening and nurturing a diverse community of individuals dedicated to promoting excellence and growth in communication through education, research, and practice. We seek to promote a positive environment of academic freedom where all students have the opportunity to express diverse views and have their voices heard. This is necessary for our students to succeed as it is not just about having a flexible mindset; it also provides the basis for learning fundamental concepts and theories in the field of Public Relations and Advertising.
