Lisa Fagan
Lisa Fagan
Lisa Fagan
Teaching Professor
Biography
M.A. La Salle University
Professor Lisa Fagan brings over 30 years of marketing experience and more than 15 years of college-level teaching to her work with graduate and undergraduate students. Her career spans advertising and public relations agencies, media companies, national casinos, a global hospitality brand, and a world-class amusement park.
She has served for many years as a Public Information Officer, overseeing communications, crisis response, tourism marketing, and municipal branding. Professor Fagan co-advises ProfAgency, Rowan University’s nationally award-winning, student-run advertising and public relations agency, which develops strategic campaigns for clients across diverse sectors and regions. She is currently pursuing a Ph.D. in Rhetoric, with a focus on persuasion, branding, and public communication.
Research Interests
Hospitality/Tourism, Municipal Government/Politics
Professional Activities
“The Total Hospitality Experience; Marketing and Event Planning Strategy” at the 2019 National Business Education Association and she was a marketing panelist at the 2019 Casino Journal Table Games Conference in Las Vegas, Nevada.
