Sports CaM Homepage

  • Dr. Emil Steiner leads our growing faculty who are committed to the success of our students.
  • Students train in the field, covering professional and amateur sports teams across the nation's 4th largest media market.
  • Professional-in-Residence Ruben Amaro, Jr. shares his front office and broadcast booth experience with students.
  • Students choose from 5 concentrations: Sports Production, Sports Journalism, Sports PR & Ad, Sports Comm., and Esports
  • From the classroom to the arena, Sports CaM students get hands-on training through our partnerships with pro teams.
  • With over 300 students, we are one of the largest sports communication and media programs in the country.
  • By graduation our Sports CaM majors are career ready.

Sports CaM Homepage

Sports Communication and Media

From Passion to Career
Rowan University's B.A. in Sports Communication and Media (Sports CaM) is one of the largest degree programs of its kind in the United States. The major is built for students who are passionate about sports and want to turn their passion into careers in the field. Our growing faculty of sports media professionals and scholars crosstrain students in the coverage, promotion, broadcasting, production, language, and cultural impact of contemporary sport. As an interdicipliarny program, students can easily Double Major in any related field to earn two degress for the price of one.

All majors complete Sports CaM's core courses and then choose a concentration in either communication studies, esports, journalism, public relations and advertising, or radio/TV/film production (Major Requirements). The degree culminates with internships across the world of sports that emphasize real world training and professional networking as a bridge to your career. Find out more about our Sports CaM alumni here. 

Sports CaM's practical curriculum provides graduates with the necessary skills to get hired as sports media professionals as well as the schoarly preparation for graduate school in areas such as advertising, communication, journalism, law, media studies, and public relations. Our academic programing and career development are supported by the Center for Sports Communication & Social Impact at Rowan University.  Together we create a one-of-a-kind learning experience that helps students turn their lifelong passion for sports into their life’s work.

Student Opportunities

We provide the structure, training, and networks to turn our students' passion for sports into careers. Find out more about the wealth of opportunities availble on and off campus.


As one of the largest sports communication and media bachelor's programs in the country, we offer a wide array of coursework and training. We also offer a Sports CaM minor and a certificate.

Center for Sports Communication & Social Impact

The Center strives to advance Sports CaM students by maximizing their preparation for careers through internships, networking opportunities, as well as the promotion of social justice through sport.

Double Majoring

Two degrees for the price of one? Sports CaM students can easily double major in any major within the college.

Esports Certificate

Are you a gamer? Earn your Esports Industry & Entertainment Experience Certificate in as little as two semesters.